{"id":3471,"date":"2015-06-30T09:25:52","date_gmt":"2015-06-30T12:25:52","guid":{"rendered":"http:\/\/sebastianpendino.com\/?page_id=3471"},"modified":"2021-06-16T12:10:35","modified_gmt":"2021-06-16T15:10:35","slug":"webinar","status":"publish","type":"que-significa","link":"https:\/\/sebastianpendino.com\/que-significa\/webinar\/","title":{"rendered":"Qu\u00e9 significa Webinar"},"content":{"rendered":"<p>Proviene de otras dos palabras en ingl\u00e9s: Web + Seminar.<\/p>\n<blockquote><p>Un Webinar es un seminario realizado a trav\u00e9s de la web.\u00a0Se trata de una charla o presentaci\u00f3n que un disertante realiza a trav\u00e9s de internet hablando sobre una tem\u00e1tica espec\u00edfica a una audiencia que puede interactuar generalmente por medio de un <em>chat<\/em> grupal.<\/p><\/blockquote>\n<p>Son una excelente herramienta de eLearning pero tambi\u00e9n de marketing para la captaci\u00f3n de <em>leads<\/em> o potenciales clientes. Los primeros suelen ser de pago mientras que los segundos por lo general son webinars gratuitos.<\/p>\n<h3>Ejemplo de un webinar<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11694\" src=\"https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/atraer-clientes-online-con-webinars-opt.png\" alt=\"atraer-clientes-online-con-webinars-opt\" width=\"800\" height=\"549\" srcset=\"https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/atraer-clientes-online-con-webinars-opt.png 800w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/atraer-clientes-online-con-webinars-opt-643x441.png 643w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/atraer-clientes-online-con-webinars-opt-370x254.png 370w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<h3>\u00bfC\u00f3mo funciona un webinar gratuito para captar prospectos (<em>leads<\/em>)?<\/h3>\n<ul>\n<li><strong>Paso 1 &#8211; APORTAR VALOR:<\/strong> El organizador del webinar\/disertante realiza su charla aportando informaci\u00f3n \u00fatil a los participantes y posicion\u00e1ndose como un experto o referente del nicho en cuesti\u00f3n. (40 minutos).<\/li>\n<li><strong>Paso 2 &#8211; HACER LA OFERTA:<\/strong> El disertante anuncia un producto\/servicios intimamente relacionado con la tem\u00e1tica sobre la cual se est\u00e1 hablando. (de 2 a 5 minutos).<\/li>\n<li><strong>Paso 3 &#8211; SESI\u00d3N DE PREGUNTAS Y RESPUESTAS:<\/strong> El disertante abre un ronda de preguntas a trav\u00e9s del chat grupal. El objetivo es aportar a\u00fan m\u00e1s valor a los participantes y generar la confianza para que compren el producto\/servicio. Tambi\u00e9n se puede buscar suscribir al participante a una newsletter para cerrar la venta m\u00e1s adelante.<\/li>\n<\/ul>\n<p>Hay una t\u00e9cnica llamada el <strong>\u00abPerfect Webinar\u00bb donde Russell Brunson<\/strong> ense\u00f1a a vender online con seminarios online: Ver m\u00e1s: <a href=\"https:\/\/sebastianpendino.com\/perfect-webinar-russell-brunson\/\">Perfect Webinar de Russell Brunson en espa\u00f1ol<\/a>.<\/p>\n<h3>Ejemplos de plataformas para webinars:<\/h3>\n<p><strong>Herramientas para crear webinars:<\/strong><\/p>\n<table width=\"295\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\" colspan=\"2\" width=\"295\"><strong>\u00bfC\u00f3mo hacer un webinar?<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center;\"><strong>De Pago<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>Gratuitos<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center;\"><a href=\"\/ir\/gotowebinar\/\" target=\"_blank\" rel=\"nofollow noopener\">GoToWebinar<\/a><\/td>\n<td style=\"text-align: center;\"><a href=\"https:\/\/meet.google.com\/\" target=\"_blank\" rel=\"noopener\">Google Meet<\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center;\"><a href=\"\/ir\/livewebinar\/\" target=\"_blank\" rel=\"nofollow noopener\">Livewebinar<\/a><\/td>\n<td style=\"text-align: center;\"><a href=\"https:\/\/live.fb.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Facebook Live<\/a><\/td>\n<\/tr>\n<tr>\n<td><\/td>\n<td style=\"text-align: center;\"><a href=\"https:\/\/www.youtube.com\/my_live_events\" target=\"_blank\" rel=\"noopener\">Youtube Live Events<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2863 size-full\" title=\"\u00bfCuanto cuesto hacer un Webinar con GoToMeeting o GoToWebinar?\" src=\"https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/gotomeeting-gotowebinar-para-aumentar-tu-lista-de-suscriptores.png\" alt=\"\u00bfCuanto cuesto hacer un Webinar con GoToMeeting o GoToWebinar?\" width=\"751\" height=\"540\" srcset=\"https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/gotomeeting-gotowebinar-para-aumentar-tu-lista-de-suscriptores.png 751w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/gotomeeting-gotowebinar-para-aumentar-tu-lista-de-suscriptores-643x462.png 643w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/gotomeeting-gotowebinar-para-aumentar-tu-lista-de-suscriptores-750x539.png 750w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2015\/06\/gotomeeting-gotowebinar-para-aumentar-tu-lista-de-suscriptores-300x216.png 300w\" sizes=\"(max-width: 751px) 100vw, 751px\" \/><\/p>\n<p>Tambi\u00e9n puedes querer saber qu\u00e9 significa:<\/p>\n<ul>\n<li><a title=\"Qu\u00e9 significa: \u201cGancho\u201d Digital\" href=\"https:\/\/sebastianpendino.com\/lead-magnet\/\">Lead Magnet o \u00abGancho\u00bb Digital<\/a><\/li>\n<li><a href=\"https:\/\/sebastianpendino.com\/que-significa\/landing-page-o-pagina-de-aterrizaje\/\">Landing Page (P\u00e1gina de aterrizaje)<\/a><\/li>\n<li><a title=\"Qu\u00e9 significa: Lista de Distribuci\u00f3n\" href=\"https:\/\/sebastianpendino.com\/que-significa\/lista-de-distribucion-suscriptores\/\">Lista de Distribuci\u00f3n (Lista de suscriptores)<\/a><\/li>\n<\/ul>\n","protected":false},"author":1,"featured_media":5667,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bf Qu\u00e9 significa Webinar ?<\/title>\n<meta name=\"description\" content=\"\u00bf Qu\u00e9 significa Webinar ? 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