{"id":16388,"date":"2020-04-13T12:07:10","date_gmt":"2020-04-13T15:07:10","guid":{"rendered":"https:\/\/sebastianpendino.com\/?p=16388"},"modified":"2023-01-23T09:38:51","modified_gmt":"2023-01-23T12:38:51","slug":"congreso-marca-personal-marketing-personal","status":"publish","type":"post","link":"https:\/\/sebastianpendino.com\/congreso-marca-personal-marketing-personal\/","title":{"rendered":"Congreso de Marketing Personal: Crea tu Marca Personal con estas charlas"},"content":{"rendered":"\n<p>A partir del 20 de abril de 2020 participar\u00e9 como <a href=\"https:\/\/sebastianpendino.com\/speaker\/\">speaker<\/a> en el <strong>Congreso Global de Marketing Personal<\/strong> con un presentaci\u00f3n orientada a <a href=\"https:\/\/sebastianpendino.com\/sindrome-del-impostor-emprendedores\/\">C\u00f3mo afrontar el s\u00edndrome del impostor<\/a> en marca personal.<\/p>\n\n\n\n<p>La presentaci\u00f3n est\u00e1 basada en mi propio caso y en el de alumnos de la <a href=\"https:\/\/sebastianpendino.com\/formacion\/mentoring-marca-personal\/\">mentor\u00eda de marca personal<\/a> que han superado estos obst\u00e1culos y logrado emprender su negocio.<\/p>\n\n\n\n<div style=\"color:#32373c;background-color:#209cef\" class=\"wp-block-genesis-blocks-gb-notice gb-font-size-18 gb-block-notice\" data-id=\"93ab19\"><div class=\"gb-notice-title\" style=\"color:#fff\"><p>Actualizaci\u00f3n<\/p><\/div><div class=\"gb-notice-text\" style=\"border-color:#209cef\"><p>Luego del Congreso sali\u00f3 a la luz mi <a href=\"https:\/\/sebastianpendino.com\/cursos\/marca-personal\/\">Curso de Marca Personal reMarcable<\/a>. Dale una mirada en el caso que te interese <strong>mejorar tu marketing personal<\/strong> para<strong> atraer m\u00e1s y mejores clientes.<\/strong><\/p><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"405\" src=\"https:\/\/sebastianpendino.com\/wp-content\/uploads\/2020\/04\/banner-congreso-marca-personal.png\" alt=\"\" class=\"wp-image-16390\" srcset=\"https:\/\/sebastianpendino.com\/wp-content\/uploads\/2020\/04\/banner-congreso-marca-personal.png 720w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2020\/04\/banner-congreso-marca-personal-370x208.png 370w, https:\/\/sebastianpendino.com\/wp-content\/uploads\/2020\/04\/banner-congreso-marca-personal-643x362.png 643w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>De mi parte agradecer a <a rel=\"noreferrer noopener\" href=\"https:\/\/www.linkedin.com\/in\/gustavo-pagano-2077b017\/\" target=\"_blank\">Gustavo Pagano<\/a> y a <a href=\"https:\/\/www.linkedin.com\/company\/selectia-consulting\/\" target=\"_blank\" rel=\"noreferrer noopener\">Selectia Consulting<\/a> por la gentil invitaci\u00f3n y sobre todo por tomarse el tiempo de organizar este pedazo de evento.<\/p>\n\n\n\n<p>El evento tiene <strong>entrada gratuita<\/strong> y cuenta con presentaciones de <strong>m\u00e1s de 25 expertos en marca personal.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Entrevista Gustavo Pagano (organizador)<\/h3>\n\n\n\n<p>Posteriormente al Congreso de Marketing Personal, realic\u00e9 una entrevista al organizador del mismo, <strong>Gustavo Pagano<\/strong> que nos cuenta los secretos para <a href=\"https:\/\/sebastianpendino.com\/podcast\/crear-congreso-virtual-gustavo-pagano\/\">Organizar un Congreso Virtual y potenciar tu Marca Personal.<\/a><\/p>\n\n\n<figure class=\"wp-block-embed wp-embed-aspect-16-9 wp-has-aspect-ratio  is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper video-seo-youtube-embed-wrapper\"><div class=\"video-seo-youtube-player\" data-id=\"_NWfoZoN6OI\"><\/div><\/div><\/figure>\n\n\n<h3 class=\"wp-block-heading\">Resumen del evento<\/h3>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<ul><li><strong>D\u00f3nde:<\/strong> es Online (por internet)<\/li><li><strong>Cu\u00e1ndo:<\/strong> del 20 al 24 de abril de 2020<\/li><li><strong>Valor:<\/strong> gratuito.<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-buttons aligncenter is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-text-color has-background has-vivid-cyan-blue-background-color\" href=\"https:\/\/hotm.art\/cmp2020post\" style=\"color:#ffffff\" rel=\"nofollow\">Ver grabaciones del Congreso<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 vas a aprender en el Congreso?<\/h2>\n\n\n\n<p>Los organizadores han dividido el Congreso de Marca Personal en 3 Pilares bien organizados:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1) Conoci\u00e9ndote a ti mismo: Desarrollo Personal<\/h3>\n\n\n\n<ul><li>La marca que represente a tu persona comienza en tus creencias, valores y formaci\u00f3n, por eso haremos hincapi\u00e9 en Tu Confianza y Comunicaci\u00f3n y c\u00f3mo saber y poder expresarte.<\/li><li>Trabajaremos en tu Imagen Profesional, aquello por lo que eres \u00fanico y te diferencias del resto.<\/li><li>Pondremos \u00e9nfasis en descubrir tu Verdadera Vocaci\u00f3n,<\/li><li>tu autoestima, valoraci\u00f3n y creencia en ti mismo.<\/li><li>Empoderamiento de tu persona y trabajo personal haciendo un buen uso del tiempo y venciendo los miedos.<\/li><li>Manejo del stress y ansiedad.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2) Definiendo tus Objetivos y Metas<\/h3>\n\n\n\n<ul><li>Definir tu objetivo en la vida es determinante para el armado de Tu Marca Personal.<\/li><li>Hablaremos sobre proponerte \u200bun Prop\u00f3sito sin abandonarlo ni postergarlo en el camino.<\/li><li>Te ayudaremos a delinear tu estrategia de Marca Personal que te permitir\u00e1 definir qu\u00e9 productos o servicios podr\u00e1s ofrecer a qui\u00e9n o a qui\u00e9nes.<\/li><li>Saber cu\u00e1l va a ser tu audiencia. Qui\u00e9n es tu competencia.<\/li><li>Podr\u00e1s y te animar\u00e1s a disfrutar de tu trabajo, a cambiarlo o emprender por cuenta propia. Esa ser\u00e1 tu elecci\u00f3n y NO la \u00fanica opci\u00f3n laboral donde t\u00fa no eliges.<\/li><li>Profundizaremos en conceptos de Persuasi\u00f3n y Empat\u00eda.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3) Eligiendo las Mejores Herramientas<\/h3>\n\n\n\n<ul><li>Herramientas que contribuyan a definir el nombre de tu Marca Personal.<\/li><li>Trabajaremos en definir las mejores herramientas online y offline que te permitan posicionar tu Marca Personal en lo m\u00e1s alto.<\/li><li>Haremos hincapi\u00e9 en la importancia del dictado de cursos o webinar y mantener la presencia en la redes con contenido actualizado.<\/li><li>Elegir estrat\u00e9gicamente tus canales de comunicaci\u00f3n en Redes Sociales.<\/li><li>Haremos hincapi\u00e9 en el Manejo del Tiempo, la Creatividad y la Oratoria, Liderazgo Personal, Cumplimiento de Metas y en Crear H\u00e1bitos de Trabajo.<\/li><\/ul>\n\n\n\n<p class=\"has-background has-text-align-center has-very-light-gray-background-color\"><strong>Mejora tu Marketing Personal <\/strong>con mi <a href=\"https:\/\/sebastianpendino.com\/cursos\/marca-personal\/\">curso de personal brand<\/a>: reMarkable<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A partir del 20 de abril de 2020 participar\u00e9 como speaker en el Congreso Global de Marketing Personal con un presentaci\u00f3n orientada a C\u00f3mo afrontar el s\u00edndrome del impostor en marca personal. La presentaci\u00f3n est\u00e1 basada en mi propio caso y en el de alumnos de la mentor\u00eda de marca personal que han superado estos [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16839,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[53],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Congreso de Marca Personal: Marketing Personal - Sebasti\u00e1n Pendino<\/title>\n<meta name=\"description\" content=\"Invitaci\u00f3n Gratis para el Congreso de Marca Personal: &quot;Marketing Personal Global&quot;. 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